Key Areas to Watch as Website Technology Litigation Continues to Surge

Companies are facing a growing trend of plaintiffs asserting claims that businesses’ common website technologies – including the use of cookies for website optimization, analytics, and marketing – violate pre-internet state wiretap laws, such as the California Invasion of Privacy Act (CIPA). Online businesses across all sectors have received demand letters and have been sued in individual and class actions under a number of novel theories.... By: Wiley Rein LLP