CMA Drives On with New Consumer Protection Powers: CMA Secures Consumer Refunds and Issues Fines over Drip Pricing
The UK Competition and Markets Authority (CMA) issued a Final Infringement Notice to the AA for a breach of consumer law regarding drip pricing.
On April 15, 2026, the UK Competition and Markets Authority (CMA) issued a Final Infringement Notice to two major UK driving-school businesses owned by British motoring association, the AA. The notice—which was issued following a settlement with the AA—marks the CMA’s first direct enforcement action for a substantive breach of consumer law under the UK’s new enforcement regime. The investigation, opened in November 2025, concluded swiftly. The CMA ordered the AA to refund more than £760,000... By: Wilson Sonsini Goodrich & Rosati
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