What Brands, Agencies and Creators Need to Know About the New Responsible Influence Certification Program

This week marks an important new chapter in the self-regulation of advertising in the United States. Yesterday, the Center for Industry Self-Regulation's Institute for Responsible Influence (IRI) announced the launch of a new program for fostering trust in the creator economy: the Responsible Influence Certification Program.... By: Loeb & Loeb LLP